LIVE COMMERCE APP

VIEW APP

UI/UX Designer
(Remote)

Created mobile application design for a new service “live commerce” for a company which is one of the most popular messaging apps and internet services in Asia.

  • Unfortunately, I can only show a partial section of the work I completed on this project due to privacy reasons.

SKILLS

  • Mobile Application Design
  • Photo Retouching
  • Design Systems
  • Agile Methodology

TOOLS

  • Figma
  • Photoshop

TIMELINE

3 months

TEAM MEMBERS

GOALS

  • Ensure the new shopping experience is easy to use.
  • Seamless communication between the customers and live-commerce hosts.
  • Ensured its consistency and user-friendly as the platform's other services known for their ease of use.

UI/UX DESIGN Research

  • Explore the company, platforms, and design principles: Share the research with your team to facilitate the understanding of ideas and empathy.
  • Research live-commerce-related applications worldwide, with a specific focus on China where there is significant growth in the live-commerce industry.

Design Decision-Making Sprint with 30-Minute meeting

In this project, our approach to decision-making with in-house designers was optimized for limited communication time and the involvement of numerous stakeholders. Here's a breakdown of the process:

1. Prepare Design Patterns

  • Develop design patterns, exceeding 20+ per section, focusing on critical areas like CTAs.
  • Emphasizing preferred patterns.

2. Presentations to Designers and Engineers

  • Showcase the design patterns, prioritizing the most recommended one with clear reasons.
  • Conduct a concise 30-minute meeting daily to gather feedback.

3. Refinement and Documentation

  • Iterate designs based on received feedback.
  • Create simple documentation to streamline presentations and decision-making within the 30-minute meeting.
  • Tailor documentation for easy understanding, allowing anyone in the project to present in my absence.

4. Presentations to Product Owners and Managers🎉

  • Present the final designs, highlighting key decisions made during the sprint.

Design System and Figma file Organization

  • Orchestrated and organized a Figma file, emphasizing flexibility and transparency within a designer-friendly design system.
  • Adjusted auto layout and constraints to enhance flexibility, accommodating changes in width and other parameters for designers.
  • Fostered cohesive collaboration among designers, ensuring a unified design approach and continuous improvement.
  • Enforced meticulous naming conventions for layers, frames, and pages, facilitating smooth navigation through effective communication with the engineering team.

SOLUTION